Betsson Group Affiliates
Betsson Group Affiliates (BGA) enables marketers to promote premium iGaming brands including Betsson and Betsafe. With commissions reaching 45% and versatile earning models, BGA provides a user-friendly dashboard for monitoring performance and revenue.
Advantages
- Commission Rates: Up to 45% commission rates - industry-leading compensation.
- Payment Options: Various payment methods including bank transfers and e-wallets.
- Marketing Tools: Access to banners, landing pages, and tracking links.
- Platform Features: Intuitive platform with real-time performance metrics.
- Analytics: Comprehensive performance tracking and detailed analytics.
Comissions
Commission Type | Revshare, CPA, and Hybrid |
Revshare | up to 45% commission |
CPA | Yes |
Hybrid | Yes |
Sub-affiliates | 10% |
General info
Base Commission | 25% - 50% revenue share commission |
Minimum Payment | €50 |
Payment Frequency | Monthly Net-10 upon request |
Payment Method | Bank Wire Transfer, Skrill, Neteller, Player Account |
Tracking Software | MyAffiliates |
Cookie Length | 30 days |
Game Types | Bingo, Casino, Casino - Live Dealer, Poker, Scratch Cards, Sportsbook, Sportsbook - Mobile |
Launched | 2001 |
Languages | English, Danish, Finnish, Greek, Icelandic, Italian, Latvian, Norwegian, Polish, Spanish, Turkish, estonian, lithuanian |
Excluded Countries | Afghanistan, Australia, Belgium, China, Denmark, Estonia, France, Greece, India, Mexico, Spain, United Kingdom |
Betsson Group Affiliates
Seeking a reliable partner in the competitive iGaming landscape? Betsson Group Affiliates connects savvy marketers with established betting brands that generate consistent revenue streams. Their compensation structure offers customizable payment models that can be adjusted to suit a variety of promotional techniques, and it rewards top performers with rates as high as 45%.
Industry titans including Betsson, Betsafe, CasinoEuro, and NordicBet are included in the portfolio. Affiliates can select from pure revenue share arrangements, straightforward CPA deals, or strategic hybrid models. Even affiliate newcomers find the intuitive dashboard simplifies campaign tracking and promotional management across multiple brands.

Betsson Group Brands Overview
Betsson’s diverse brand ecosystem covers distinct market segments, giving affiliates multiple revenue channels. Each brand delivers unique advantages depending on target demographics and geographic focus.
Betsson leads the commission structure at 45%, offering comprehensive casino games and sports betting that resonates with a broad player base. Inkabet matches this premium rate while specifically capturing Latin American betting enthusiasts through regionally optimized offerings.
Betsafe provides 40% commission backed by its reputation for reliability and user-centered design. NordicBet leverages deep Scandinavian market penetration with specialized local content and regional betting options that attract loyal players.
CasinoEuro emphasizes traditional casino entertainment with European sensibilities. Jalla Casino appeals to recreational players through streamlined gaming experiences. Rizk differentiates itself with the innovative “Wheel of Rizk” loyalty mechanism that enhances player retention.
Guts completes the lineup with transparent gaming practices that attract ethics-conscious players. This brand diversity enables astute affiliates to align promotional efforts with specific audience preferences, maximizing conversion efficiency.
Games to Play at Betsson Group Affiliates
What gaming options drive affiliate conversions? Classic Vegas-style slots, intricate table games, and captivating live dealer settings are all available in Betsson’s collection. Their carefully chosen casino collection features high-end developer games while striking a balance between popular new releases and tried-and-true player favorites.
Sports bettors encounter competitive odds across mainstream leagues and specialized markets. The comprehensive betting coverage includes both pre-event and in-play wagering across football competitions, basketball tournaments, tennis matches, and the rapidly expanding esports sector.
Ready-to-deploy marketing materials highlight these gaming options across multiple formats. This practical approach saves affiliate resources while ensuring promotional content effectively showcases each game category’s most compelling features.
Promotions and Bonuses at Betsson Group Affiliates
Conversion-optimized promotions serve as the foundation of Betsson’s affiliate strategy. Partners can deploy exclusive welcome offers, targeted free spin packages, and customized deposit bonuses designed for specific player segments.
Beyond evergreen incentives, the program features timely campaigns connected to major sporting fixtures, holiday periods, and significant game launches. These limited-time promotions create conversion urgency while reactivating existing players – directly enhancing affiliate revenue through increased activity metrics.
Strategic affiliates align their marketing calendars with these promotional schedules to maximize player acquisition. Effective implementation of these incentives substantially improves conversion costs while simultaneously extending player lifetime value. Have you considered how seasonal promotions might complement your existing marketing approach?

Why Choose Betsson Group Affiliates?
What sets Betsson apart in the crowded affiliate landscape? Their established market presence provides instant credibility. Players recognize and trust these brands, removing a significant barrier to conversion that lesser-known operators face.
The commission structure rewards performance progressively. While newer affiliates start at competitive rates, increased traffic quality and volume unlock higher percentage tiers. This incentivizes both quality and quantity – a balanced approach that benefits serious marketers.
Their tracking technology provides real-time performance data. Affiliates can monitor campaigns, analyze player behavior, and identify optimization opportunities immediately rather than waiting for delayed reporting cycles.
The diverse brand portfolio enables strategic targeting across different player segments. Whether promoting casino games to entertainment seekers or sports betting to analytical types, affiliates can align offerings with audience characteristics for natural promotional fit.
Potential Earnings with the Betsson Group Affiliates Program
What can affiliates realistically earn? Commission potential varies based on several factors, as shown in this comparative breakdown:
Brand | Commission Rate | Player Value | Market Focus | Conversion Strength |
---|---|---|---|---|
Betsson | Up to 45% | High | Global | Excellent |
Inkabet | Up to 45% | Medium-High | Latin America | Very Good |
Betsafe | Up to 40% | High | Global | Excellent |
NordicBet | Up to 40% | Very High | Nordic | Very Good |
CasinoEuro | Up to 40% | Medium-High | Europe | Good |
Jalla Casino | Up to 40% | Medium | Global | Good |
Rizk | Up to 40% | High | Global | Very Good |
Guts | Up to 40% | Medium-High | Global | Good |
Revenue share models produce ongoing income from player activity throughout their lifecycle. CPA deals deliver fixed payments per acquisition, providing predictable earnings regardless of player value. Hybrid arrangements combine both approaches, balancing immediate income with long-term revenue potential.
Top-tier affiliates often negotiate custom deals with enhanced terms. The versatility of available commission structures allows marketers to select models aligned with their traffic quality and business objectives.
How To Become Betsson Group Affiliates?
Want to join forces with Betsson? Their streamlined application process cuts through typical industry red tape. Start by completing their partner portal registration—you’ll need to share details about your marketing channels, where your traffic comes from, and your promotional game plan. The refreshing part? No endless questionnaires or arbitrary qualification hurdles.
For qualified applicants, approval typically lands within 48 hours—not weeks like some competing programs. Once approved, your personalized affiliate dashboard unlocks immediately. This command center houses all essential campaign elements: attribution tracking links, ready-to-deploy creative materials, in-depth performance analytics, and straightforward commission tracking.
The dashboard’s intuitive design helps both affiliate veterans and newcomers navigate efficiently. Every tool you need sits in one organized location, eliminating the platform-hopping that plagues other affiliate programs. Ready to start promoting? Betsson equips you with everything needed to launch effective campaigns right from day one.
How To Create Betsson Group Affiliates Account?
The account creation process starts at Betsson’s affiliate portal. Applicants provide website information, traffic statistics, and marketing approach details. The review team evaluates each application based on traffic quality, promotional methods, and market alignment.
Upon approval, affiliates gain access to Betsson’s commission management system. This centralized platform handles tracking implementation, marketing resource distribution, and payment processing. The streamlined setup minimizes technical barriers that might otherwise delay promotional activities.
New partners receive comprehensive guidelines explaining tracking implementation, promotional best practices, and compliance requirements. This documentation helps ensure campaigns launch effectively while maintaining regulatory standards.
Betsson Group Affiliates Program Advantages
The program offers several distinct benefits compared to competing affiliate opportunities:
Advantage | Benefit to Affiliates | Industry Comparison |
---|---|---|
Commission Structure | Up to 45% revenue share | Above Industry Average |
Brand Recognition | High player trust | Top Tier |
Payment Reliability | Consistent monthly processing | Excellent |
Tracking Accuracy | Real-time performance data | Industry Leading |
Marketing Resources | Extensive creative library | Comprehensive |
Compliance Support | Regulatory guidance provided | Strong |
Account Management | Dedicated support for partners | Responsive |
Conversion Rates | Higher than industry norms | Excellent |
Product Diversity | Casino, sports, live dealers | Complete |
The revenue potential stems from both competitive rates and strong conversion metrics. The established brand recognition drives higher click-through performance compared to emerging operators, while the diverse product range appeals to various player preferences.
Why reinvent the wheel with every campaign? Betsson’s resource library eliminates the creative bottlenecks that plague most affiliate operations. Their pre-optimized promotional assets—ranging from high-converting banners to targeted landing pages—let you focus on strategic distribution instead of getting bogged down in design work.
These resources aren’t generic, either. Each creative element undergoes conversion testing across various traffic sources and player segments. While some programs expect affiliates to handle everything from concept to execution, Betsson recognizes that marketing efficiency directly impacts your bottom line. Wouldn’t you rather invest time in traffic acquisition than wrestling with graphic design software?
Frequently Asked Questions
How does the Betsson Group Affiliate Program work?
The Betsson Group Affiliates program lets marketers earn commissions by promoting Betsson’s casino and sportsbook brands to new players.
What steps are needed to join Betsson's affiliate network?
Sign up through the Betsson affiliate portal. Once approved, you’ll receive access to your dashboard and marketing materials.
What revenue share does Betsson offer its affiliates?
Commission rates range from 25% to 45%, depending on your performance metrics and which Betsson brands you promote.
Which withdrawal methods can Betsson affiliates use?
Payments are processed through the Betsson affiliate wallet, supporting various methods including bank transfers and e-wallets.